Ep 17: Motivation Strategies: Do You Move Towards or Move Away?

October 23, 2023


What truly motivates us? Is it the attraction towards something desirable, or is it the aversion to something we want to avoid? These questions are at the core of our discussion in this episode, where we explore the fascinating concept of motivation and how it shapes our choices.

You’ll learn the power of moving away from undesirable outcomes as a potent strategy for some, while others are driven by moving toward their desired goals. Being an entrepreneur, as some might say, is like a never-ending cycle of self-inflicted challenges, but it’s a journey worth taking. Discover how entrepreneurs possess a unique mindset, and learn why a blend of both motivation strategies is the key to success.

What You’ll Learn In Today’s Episode:

  • What truly motivates people.
  • Why entrepreneurship is the hardest thing you can do.
  • The importance of understanding your motivation strategy.

Ideas Worth Sharing:

  • “Most people will tell you that being an entrepreneur is the stupidest, craziest thing you can do. It is literally like taking a hammer and hitting yourself in the head with it over and over again.” – Reg Malhotra
  • “People who move towards something too strongly may never get around to doing unpleasant things which are necessary. People who move away from something will never move until things get bad enough.” – Reg Malhotra
  • “The key to motivation is to easily and effortlessly do the things that are also unpleasant.” – Reg Malhotra

Resources In Today’s Episode:

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